FAQ ipuro WE ARE: - What makes WE ARE: fragrances so special?

The WE ARE: collection includes four different home fragrances, each of which offers an upcycled hero ingredient for a particularly unique fragrance experience. The special thing about upcycled ingredients is that they were saved. These are waste products from other productions (e.g. from the juice industry). Normally these waste products would have ended up in the trash. These ingredients were reprocessed using the upcycling method and can therefore be reused in the perfume industry.